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ISEA Professional Development Workshop – Social Media Marketing
March 4 @ 10:00 am - 4:00 pmNo Charge
ISEA are pleased to have a connection with one of the most experienced social media minds in the country – Claire O’Connell from The Classroom.
Claire began her social media career with Myspace in 2006 in Sydney before going on to work at both Bebo and Facebook in London before returning to New Zealand at the beginning of 2013 to run Facebook’s advertising operations here. Claire left Facebook in 2015 in order to pass on all the knowledge and experience she has gained in social media to help other kiwi businesses thrive. Everything you will learn in her masterclasses are either insider tips from Facebook, success stories from clients, or strategies she is now using for her own business.
Claire has put together a tailor made workshop designed to build your confidence and arm you with the knowledge, tools and tips to get the most out of your social media marketing. It focuses on Facebook, Instagram & LinkedIn and covers everything from content to campaigns. You will get a mix of presentations and hands-on workshopping, and attendees will also receive a dropbox full of follow up materials.
ISEA Social Media Marketing Workshop Details
Time: 10.00am – 4.00pm
Session 1: 10.00am – 12.30pm
- What makes up a good social strategy.
- Platform demographics, strengths & weaknesses. (Instagram, Facebook & LinkedIn).
- Tips for organic growth.
- What makes great content?
Session 2: 1.00pm – 4.00pm
- Setting up a campaign – structure, best practices for ads etc.
- Target audiences
- Building Awareness
- Lead Generation for potential students
Note: Attendees much bring their own laptop to the seminar for use during the workshop.
ISEA is pleased to advise that this workshop is being offered at a significantly lower price than to the general public (usually $499 + GST per person).
Non Accredited Education Agents: $250 + GST per person (50% discount on standard pricing)
Note: Please note spaces are limited and attendance is strictly by payment of invoice by the due date. If your agency is not currently an ISEA accredited agency you are able to receive the special pricing above if you apply, enrol and pay for our next ISEA session for training and accreditation scheduled for Wednesday 10th & Thursday 11th March 2020.